The Tipping Point
Title The Tipping Point PDF eBook
Author Malcolm Gladwell
Publisher Hachette UK
Pages 229
Release 2022-08-23
Genre Business & Economics
ISBN 0748113231

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'A wonderful page-turner about a fascinating idea that should affect the way every thinking person thinks about the world around him' Michael Lewis In this brilliant and original book, Malcolm Gladwell explains and analyses the 'tipping point', that magic moment when ideas, trends and social behaviour cross a threshold, tip and spread like wildfire. Taking a look behind the surface of many familiar occurrences in our everyday world, Gladwell explains the fascinating social dynamics that cause rapid change. 'Hip and hopeful, THE TIPPING POINT is like the idea it describes: concise, elegant but packed with social power. A book for anyone who cares about how society works and how we can make it better' George Stephanopoulos



The Tipping Point
Title The Tipping Point PDF eBook
Author Malcolm Gladwell
Publisher Hachette UK
Pages 288
Release 2006-11-01
Genre Psychology
ISBN 0759574731

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From the bestselling author of The Bomber Mafia: discover Malcolm Gladwell's breakthrough debut and explore the science behind viral trends in business, marketing, and human behavior. The tipping point is that magic moment when an idea, trend, or social behavior crosses a threshold, tips, and spreads like wildfire. Just as a single sick person can start an epidemic of the flu, so too can a small but precisely targeted push cause a fashion trend, the popularity of a new product, or a drop in the crime rate. This widely acclaimed bestseller, in which Malcolm Gladwell explores and brilliantly illuminates the tipping point phenomenon, is already changing the way people throughout the world think about selling products and disseminating ideas. “A wonderful page-turner about a fascinating idea that should affect the way every thinking person looks at the world.” —Michael Lewis



SUMMARY - The Tipping Point: How Little Things Can Make A Big Difference By Malcolm Gladwell
Title SUMMARY - The Tipping Point: How Little Things Can Make A Big Difference By Malcolm Gladwell PDF eBook
Author Shortcut Edition
Publisher Shortcut Edition
Pages 20
Release 2021-05-29
Genre Business & Economics
ISBN

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* Our summary is short, simple and pragmatic. It allows you to have the essential ideas of a big book in less than 30 minutes. *As you read this summary, you will discover that the tipping point is that detail, seemingly insignificant, but capable of transforming an idea, a trend, a movement, into a real viral or social epidemic. *You will also discover that : all "epidemics" are based on three determining factors; the triggers of epidemics look like nothing, but are out of the ordinary; without a target to hold on to, there is no epidemic possible; we can trigger an epidemic with little means. *What if all the radical changes we see in everyday life were nothing more than epidemics, asks journalist Malcolm Gladwell. Whether they are real diseases, social movements or mere fads, epidemics are triggered by a trigger and spread rapidly through society. But not all fads become epidemics. Why do only certain products or ideas cause a general craze? Would it be possible to trigger an epidemic and be able to control it constructively? *Buy now the summary of this book for the modest price of a cup of coffee!



Summary of The Tipping Point
Title Summary of The Tipping Point PDF eBook
Author Alexander Cooper
Publisher BookSummaryGr
Pages 30
Release 2021-11-03
Genre Business & Economics
ISBN

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Summary of The Tipping Point - How Little Things Can Make a Big Difference - A Comprehensive Summary PART 1: ‘TIPPING’ AN IDEA The first chapter of the book starts by explaining the author’s idea about how many companies function today. As we may or may not know, many companies are trying to sell as many of their products as possible. That is why they are trying to “tip” those products. Those companies want to spread “the word” about their products. And the want to spread it to as many people as possible, but this is not an easy task. The reason for that is that for something to “tip” there needs to be the right conditions for that to happen. If the conditions are not favorable, tipping will never occur. Here the author compares tipping a message to the spreading of a virus. It is actually more or less the same. A virus will never be able to spread out of a controlled environment unless there is an opportunity for it. From all this Gladwell comes up with three of his “laws.” These laws describe the conditions necessary for “tipping” to occur, and without them, “a virus will always stay inside.” These laws are: The Law of the Few The Stickiness Factor The Power of Context Without these three laws, information will never be able to spread out to the intended group of people. To be continued... Here is a Preview of What You Will Get: ⁃ A Full Book Summary ⁃ An Analysis ⁃ Fun quizzes ⁃ Quiz Answers ⁃ Etc. Get a copy of this summary and learn about the book.



Quicklet on Malcolm Gladwell's The Tipping Point: How Little Things Can Make a Big Difference (CliffNotes-like Summary and Analysis)
Title Quicklet on Malcolm Gladwell's The Tipping Point: How Little Things Can Make a Big Difference (CliffNotes-like Summary and Analysis) PDF eBook
Author Scott James
Publisher Hyperink Inc
Pages 41
Release 2012-07-30
Genre Study Aids
ISBN 1614646813

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ABOUT THE BOOK "The world of the Tipping Point is a place where the unexpected becomes expected, where radical change is more than possibility." Malcolm Gladwell's The Tipping Point: How Little Things Can Make a Big Difference is an irreverent, fresh look at why some things become trends and others don't. We are all familiar with and a part of trends, fads, and cultural shifts, but often we don't understand them. It's easy to understand why specific things happen in our own lives, but most of us just stare off into space and shake our heads when we happen to think about why some shirt is in style or why a neighborhood is getting more dangerous. We don't know because there are too many moving parts to think about. In this book, Gladwell zooms in on the relatively microscopic people, aspects, and conditions that spread those trends. He uses the overarching metaphor of an epidemic as a visualization of how ideas spread. Do you know why suddenly some video of a little kid is everywhere on the Internet, or why Harry Potter became the most popular book in the world? Malcolm Gladwell thinks he does. For most of us, trends and ideas are just things that happen around us. Much of what Gladwell is doing makes causes and effects that are too big to think about more human and personal. In that way, he gives us something to grab hold of. It's as if he is taking massive spreadsheets and computer models of information and explaining them to you at a cocktail party over a martini. It works and he makes a lot of sense. Sitting there reading it over you'll think, "Yeah, of course. I already knew that' which is always the mark of a good explanation. Of course, it's impossible to ever know for sure why one fad happens and another doesn't make it out of the gate, but by the end of the book Gladwell has drilled down into the minutiae and created a compelling breakdown on how it generally works. We all understand things that we've never put into words quite succinctly. Gladwell is doing exactly that in this book. The strength of his pop science is that he gives concrete names to nebulous causes that create our world. EXCERPT FROM THE BOOK "The Tipping Point grew out of an article I wrote as a freelancer for Tina Brown at the New Yorker, who ran the piece and then - to my surprise and delight - hired me. Thank you, Tina." Malcolm Gladwell is a prolific writer who lives in New York. His books and articles generate a lot of conversation and debate because they dig into highly contentious and often unanswerable issues. He is a special contributor to The New Yorker magazine, where he writes about things like the science of cool hunting, race and sports, physical genius, the concept of moral hazard and health care, and the difference between puzzles and mysteries. He has published several popular books, including Blink and Outliers. His articles and books are often called pop science because he takes research, rearranges it, and uses it to draw new conclusions about why things happen in our world. Most often his topics are questions that can't be definitively answered or investigations of concepts that are unresolved while being somehow both common and mysterious. His writing is widely read and his breakdown of the "tipping point" concept has been widely referenced and utilized throughout marketing circles... The revolutionary part of this chapter is that he actually pins down the right size of a group to make it the most productive. He takes a deep look at Gore, a fabric innovation company. The company is divided into 150 or so person teams that are separated...



The Nuts and Bolts of College Writing (2nd Edition)
Title The Nuts and Bolts of College Writing (2nd Edition) PDF eBook
Author Michael Harvey
Publisher Hackett Publishing
Pages 146
Release 2013-06-01
Genre Language Arts & Disciplines
ISBN 1603848983

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This worthy successor to Strunk and White* now features an expanded style guide covering a wider range of citation cases, complete with up-to-date formats for Chicago, MLA, and APA styles.



Accountability
Title Accountability PDF eBook
Author Robert Lebow
Publisher Berrett-Koehler Publishers
Pages 220
Release 2002-08-22
Genre Business & Economics
ISBN 1609943090

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Using a wealth of real-world examples, this breakthrough book offers a new freedom-based management paradigm that radically improves every aspect of business-from how we hire, compensate, and motivate people to how we address quality issues, serve customers, review employees, and more. Accountability tells the story of Pete Williams, a hard-charging CEO, who meets Stan "Kip" Kiplinger, a retired businessman, during a cross-country train trip. Pete's manufacturing business is in critical condition; productivity is falling. He's tried all the popular management approaches, but he can't get his people to be accountable for meeting their goals. Kip points out that every management system Pete has used is ultimately based on controlling people. Rather than encouraging people to be accountable, control-based systems discourage accountability by destroying people's sense of ownership of their job. Kip introduces Pete to a new way of leading people based on freedom-giving people the freedom to make their own choices and to do it their way. This doesn't mean anarchy; it means leadership expects everyone to act like an adult and take responsibility for his or her actions and their outcomes. Accountability details how this new approach yields a consistent flow of creative innovations and organizational improvements impossible under the old, coercive systems.